CHOICE

SKINCARE



BEAUTY BEGINS WITH TRUTH

Dermatologist approved
Science-backed ingredients
Safe & effective formulas

BEAUTY BEGINS WITH TRUTH


Dermatologist approved
Science-backed ingredients
Safe & effective formulas

YOUR 5 STEP SKINCARE ROUTINE

CLEANSE
  • What: Removes makeup & impurities.
  • How: Gently apply to a wet face & rinse. Repeat as necessary.
TONE
  • What: Adds benefits depending on toner e.g. reduce pores or add hydration.
  • How: Apply with hands or a cotton pad, then gently pat on face & neck.
EXFOLIATE
  • What: Gently unclogs pores, smooth wrinkles & evens skin tone.
  • How: Apply with hands or a cotton pad, then gently pat on face & neck.
TREAT
  • What: Delivers additional benefits depending on treatment e.g. smaller pores, prevent breakouts etc.
  • How: Apply with hands by using small amount to target areas or whole face.
MOISTURISE
  • What: Hydrates skin & helps retain moisture.
  • How: Apply a liberal amount to face & neck.
    • Note: Use a daily sunscreen, especially if you're using exfoliants or other active ingridents. Why? To prevent premature aging.

EXFOLIATE = GLOW

BEST SELLER & AWARD WINNING EXFOLIATE

Skin Perfecting 2% BHA Exfoliator Liquid


★★★★★

“This product has dramatically changed my skin for the better! It’s shrunk my problem pores and has significantly increased smoothness and overall brightness of my skin.”

— Rae, USA

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KEY INGREDIENTS

Niacinamide

Aka: Vitamin B3

Improves skin tone & visibly reduces enlarged pores
Anti-aging, minimizes pores & soothing
Antioxidant

Salicylic Acid

Aka: Beta hydroxy acid (BHA)

Oil soluble makes it effective at reducing breakouts, black & whiteheads
Anti-acne, anti-aging & reduces blackheads
Exfoliant

Retinol

Aka: Vitamin A

Powerhouse ingredient known for improving skin concerns related to signs of aging
Anti-aging, anti-acne & minimizes pores
Antioxidant

Ascorbic Acid

Aka: Vitamin C

Improves skin tone, fine lines & boosts skin's antioxidant supply
Anti-aging, fade dark spots & evens skin tone
Antioxidant

Hyaluronic Acid

Aka: Hyaluronate

Restorative abilities boosting skin moisture & defend against moisture loss
Anti-aging & hydration
Antioxidant

Glycolic Acid

Aka: Alpha hydroxy acid (AHA)

Acts as a water-binding agent that sheds dead skin to reveal new skin
Anti-aging, evens skin tone & smooths bumpy skin
Exfoliant

WHAT TO FIND OUT MORE?

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