The power of habit

WHY WE DO WHAT WE DO IN LIFE?

**available in eBook and hard copy

ABOUT THIS BOOK

The Power of Habit - Why We Do What We Do in Life and Business is a book by Charles Duhigg, a New York Times reporter, published in February 2012 by Random House. It explores the science behind habit creation and reformation. The book reached the best seller list for The New York Times, Amazon.com, and USA Today. It was long listed for the Financial Times and McKinsey Business Book of the Year Award in 2012.

"The Golden Rule of Habit Change: You can't extinguish a bad habit, you can only change it."

AUTHOR

Charles Duhigg (born 1974) is an American journalist and non-fiction author. He was a reporter for The New York Times, currently writes for The New Yorker Magazine and is the author of two books on habits and productivity, titled The Power of Habit: Why We Do What We Do in Life and Business and Smarter Faster Better. In 2013, Duhigg was the recipient of the Pulitzer Prize for Explanatory Reporting for a series of 10 articles on the business practices of Apple and other technology companies.

Charles Duhigg

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